Feeding Your Soul
Adam Weiner, owner of Guaranteed Fresh Produce and Dairy Company, started his company 25 years ago when he recognized the need for high-quality, fresh produce to be delivered directly to the discerning restaurateurs of Nantucket. Today, Weiner has been selling his impeccable product directly to consumers through local high-quality food markets and now, out of his own storefront on Route 28 at the Yarmouth/Hyannis line. When curbside pick-up became popular, customers looking for Weiner’s history of not only meeting, but exceeding expectations kicked into high gear. Dennis resident Sue Foley, an avid gardener and cook who has a general appreciation for things of quality as well as a strong conviction of items that don’t muster up, says, “Guaranteed Fresh is the only place I trust when placing my order for curbside pick-up. I know that when I get home and unpack it, the quality and the choices will have exceeded what I might have chosen myself, in person.”
Weiner confirms the powerful impact his business had during these tough times when he says, “At the beginning I realized that this will affect everything we do. We started doing the home delivery and offered other related items like dairy, sugar, flour and yeast because everyone was at home baking.” He explained that a lot of producers couldn’t keep up with the demand the public was creating for yeast and flour fast enough. “We had ladies in tears because we had yeast; they were so happy,” Weiner explains.
Dave Scandurra, owner and founder of Edible Landscapes in Barnstable has been committed to helping homeowners source safe, healthy food from their gardens for years. Scandurra and his team of gardeners create culinary gardens within steps of the clients’ kitchens. This year, Scandurra says the internalized focus of people quarantined at home, coupled with lots of free time, has resulted in shortages of seed and stock for residential gardens. Despite the current challenges, he is hopeful that what may have started as a distraction, or a remedy, or a temporary need, will, in fact, take root and become a larger part of our residential landscape here on the Cape.
If you’re from the Cape, you know Cape Cod Beer. Owned by Todd and Beth Marcus, the iconic Cape Cod Brewery has been an attraction for tourists and locals alike for over a decade. When the pandemic started, they were forced to close on the 17th of March, St. Patrick’s Day and traditionally a big day in the beer industry, but luckily their established retail operations allowed them to still sell their beer to-go. Suddenly, lines of customers to fill their growlers with their favorite brew became a regular site in the parking lot of the brewery on Phinney’s Lane in Hyannis.
“Cape Cod Beer strives to be an active member of the Cape Cod community,” Beth Marcus explains. “Our thing has always been trying to support the local economy.” Partnering with other Cape businesses has always been part of the successful recipe at Cape Cod Beer, and during this ongoing pandemic, they have decided that it is imperative for them to continue to do so in order to help other businesses that are in “survival mode.” For National Apple Pie Day, on May 13th, they partnered with the Underground Bakery in Dennis. The bakery made apple pies, and Cape Cod Beer paired it with apple pie beer cocktails, a recipe they creatively conceived for the event. Beth explains their intuitive response, “We determined early on that this wasn’t going to go away quickly.” In response, they have looked for ways to stay fresh and give people a reason to not only come back, but to feel good about their purchase. One of those commitments to their following included a 15 percent discount on all of their product and apparel during the quarantine, of course all available for curbside pick-up.
History has seen mankind work together and become resourceful through unimaginable challenges. Recent history saw Americans support each other and tap into resiliency they may have thought they didn’t possess after September 11, 2001. And, while the entire planet is fighting to protect themselves from an invisible enemy, Cape Codders are successfully working together, by embracing our unique bounty, to stay vital and healthy.
Christina Galt is a virtual intern this summer for Cape Cod Life Publications.
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